Atoa helps UK merchants cut down on card processing fees • TechCrunch

Visa and Mastercard bills are handy for purchasers, however can value traders prime processing charges. Atoa Payments needs to offer a less expensive selection this is nonetheless simple for purchasers to make use of. The London-based fintech introduced these days that it has raised $2.2 million in pre-seed investment.

The spherical used to be led through Leo Capital and Pastime Capital, with participation from angel buyers like GoCardless and Nested co-founder Matt Robinson, Moon Capital Ventures and MarketFinance co-founder Anil Stocker.

Atoa co-founder Sid Narayanan advised TechCrunch that he and co-founder Cian O’Dowd advanced the speculation for Atoa after promoting their earlier startup, expense control platform KlearCard, to Singapore fintech Validus in 2021.

Their barber, who to begin with authorised card bills, began soliciting for money bills or financial institution transfers as a result of he sought after to scale back his card processing charges, which have been round 1.6%. Narayanan and O’Dowd had been used to card selection bills after dwelling in Singapore, and noticed a chance to make use of the U.Okay.’s open banking bills stack to construct a Visa and Mastercard selection, Narayanan advised TechCrunch.

Mastercard and Visa fee rails can value small traders and their shoppers internet margins of 51%, with card system charges of about 1.75%, Narayanan mentioned. Atoa, then again, fees a set proportion rate billable to service provider every months this is as much as 70% not up to debit playing cards. It additionally does now not have {hardware} leases, provider charges or PCI attestation of compliance fees.

To make use of Atoa, traders obtain an app that connects to their financial institution accounts. Shoppers don’t want to obtain Atoa’s app to make use of the provider. As a substitute, they are able to use Atoa so long as they have got a U.Okay. cell banking app. In step with Narayanan, nearly all of adults, or about 80% within the U.Okay., have already got a cell banking app on their telephone, putting off the primary supply of friction. Traders ship a hyperlink for fee through SMS, PayBay or be offering a QR code to scan.

To incentivize extra shoppers to make use of Atoa, the startup additionally plans so as to add rewards and loyalty advantages, like virtual scratch playing cards that may allow them to get money rewards into their current U.Okay. financial institution accounts.

As soon as shoppers pay with Atoa, traders to obtain fee immediately via Rapid Financial institution Pay. In addition they get price range of their checking account straight away, as a substitute of looking ahead to as much as 1 to two industry days.

Atoa says because it went reside in June, it’s gotten greater than 100% month-on-month general fee quantity (TPV) expansion and service provider shoppers. Its maximum direct competition come with card system suppliers like SumUp, Zettle, Sq. and Barclaycard, Narayanan mentioned. Atoa differentiates through providing decrease charges and enabling traders to obtain price range extra temporarily than the 3 days normally required through card system suppliers. It additionally fees decrease charges than avid gamers which are intermediated through Visa and Mastercard.

In a remark about its funding, Pastime Capital spouse Robert Dighero mentioned, “Atoa has come to the UK market at the right time to leverage open banking and bring to small and medium sized merchants a truly viable alternative to payment cards and card machines that can be deployed in-store within minutes. We’re delighted to work with the Atoa team after their first fintech success and look forward to partnering with them as they achieve even greater heights with Atoa.”

How To Surprise🎁 Your Girlfriend👩‍👧On Her Birthday🎂

If you want to make your girlfriend feel special on her birthday, there are a lot of things that you can do. You don't have to spend a lot of money in order to make her feel loved and appreciated.

Do something she has wanted to do for a long time.

Surprise your girlfriend on her birthday by doing something she has wanted to do for a long time.

Here are some ideas:

  • Go for a morning jog with her at the park.
  • Volunteer at the animal shelter together, cleaning cages and feeding dogs or cats. If you have kids, you could also bring them along when they're old enough to help out as well! This will be a great bonding experience for everyone involved!
  • Take her on an adventure in nature like hiking up a mountain or exploring caves nearby (if there are any). It's important that you plan ahead so she doesn't get hurt while trying these activities though! Also, make sure they aren't too strenuous since women tend to not have as much energy as men do even if they look good doing it too 😉

Go somewhere she has always wanted to go.

As a rule of thumb, we suggest that you take your girlfriend somewhere she has always wanted to go, but never had the time. This can be anything from a trip to the beach or concert to an amusement park or weekend getaway at a fancy hotel. The point is for you both to enjoy yourselves and have fun together!

If you want to do something really special for your lady love on her next birthday, book tickets for her favourite band taking over the town in two weeks—but don't tell her about it yet! This will keep her on her toes during their concert date and make her feel loved after all this effort from you!

Take her on an unconventional date.

A unique date can be the perfect way to surprise your girlfriend on her birthday. When you take a girl out for the first time, you have to impress her and show her that you are not just any guy.

If she's never been to the place where you're taking her for dinner or drinks, then it'll definitely leave an impression on your woman.

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You don't have to go overboard with this one; just try something new and exciting! Even if what you choose is not extravagant or expensive, she will appreciate that special effort was made in order for her enjoyment - even more so when she realizes that all other guys wouldn't bother doing such things for their girlfriends' birthdays (or at all).

Get her a thoughtful gift.

When you're looking for the perfect birthday gift for your girlfriend, it's important to keep in mind that she will actually use and appreciate what you get her. A thoughtful gift is one that is special to you, but also something she will appreciate. You can take this a step further by making the gift yourself—this shows that you put a lot of thought into it!

A few ideas:

  • Paint her favourite picture of herself on canvas (or another medium) using watercolours or acrylics
  • Make a scrapbook filled with photos of your favourite memories together and write captions as captions were written back when people still wrote on paper instead of computers (which means they're handwritten)

Spend more time with her than you usually do.

As the saying goes, actions speak louder than words. This is especially true when it comes to your girlfriend of four years who has been feeling neglected lately and has been complaining that she wants more time with you.

You could take her out for a fancy dinner or buy her a gift, but those are all things that have been done in the past by other people and they might not be as special to her as they once were. Instead, why not spend more time together?

Spend more time with her than you usually do. Make sure that each day you spend some quality one-on-one time with her before bedtime so that she knows how much she means to you—and how much fun she can be!

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Do something out of the ordinary for the two of you.

  • Do something out of the ordinary for the two of you.
  • Go for a walk in the park, go for a hike, or get a babysitter and go to a movie.
  • Take your girlfriend to an art gallery or museum and look at all the paintings together.
  • Go to an amusement park that she's never been to before (but don't forget her birthday present).
  • Go see a comedian perform live with your girlfriend so that he can make jokes about how old you both are!

Bring her flowers or a small gift when she least expects it.

Flowers are a classic gift that any woman would love to receive on her birthday. The most important thing to know is what kind of flowers she likes best, so do some research and make sure you know your girl's favourite flower before you go out and buy it.

If you're not sure, ask her friends or family members what they think she would like.

Another thing you can do with flowers is getting creative with the presentation. You could wrap them up in cellophane and place them in a small box filled with tissue paper or put them in a vase and bring that to her house.

This can be done by asking the florist for help if you aren't sure how to arrange them yourself!

Don't forget to include a card or note explaining why they're special: "Happy Birthday" or some form of gratitude might be enough depending on how well you know each other at this point (if not yet).

Give her a private dance party.

If you want to surprise your girlfriend on her birthday, then the best way is to invite her over for a private dance party.

You could play some of her favourite songs, or even make up a song that describes how much she means to you. You can even put on some fancy clothes and dance with her. The most important thing is to make it special because after all, this is the woman who has been by your side since the beginning.

If she doesn't like dancing and prefers to sit back and watch others do their thing, then just make sure that she feels comfortable watching from afar before joining the fun!

Bring back an inside joke or happy memory from your relationship.

One of the best ways to surprise her is by bringing back an inside joke or happy memory from your relationship.

The best way to bring back a happy memory is by showing her something that reminds you both of that memory, like photos or videos. You can also share stories about how funny it was, and how much fun you had together.

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For example, if she always laughs when you say “I love dinosaurs” in a really annoying voice, then saying “I love dinosaurs” in your most annoying voice would be a great way to surprise her on her birthday!

You can make your girlfriend feel special without spending too much money

You can make your girlfriend feel special without spending too much money.

Spending time with her and doing something she has always wanted to do is one of the best ways to surprise your girlfriend on her birthday. You can also surprise her by buying her a thoughtful gift.

To make this gift special, you can add a personal touch that not everyone else will have thought of. For example, if your girlfriend likes chocolate then you could buy her some chocolates but add a personal message inside each box so that only they know what it says.


You don’t have to spend a lot of money to show how much you care about your girlfriend. If you want to do something special for her birthday, just think about what she likes and try to make it happen.

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